About Us - Ruebik

Hello, we’re Ruebik

We’re an inclusion-first talent attraction agency and DEI consultancy on a mission to be a force for good. Proudly B Corp certified.

We have the same
goal as you do democratising opportunity for all

As simple as it sounds, that’s not the whole story. Our mission is to change the profile of decision makers to creatively transform organisations from the inside out. We do that by opening the door to a broader range of exceptional talent, then leading breakthrough programmes that give them room to breathe an all-inclusive environment.

Our approach has earned distinction. From the Black Talent Rising Star award to leading client retention programmes with a 90% referral rate, we deliver impactful change and have the results to prove it.

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Our work is holistic, hands-on and designed to give you the competitive edge.

Ruebik is a full-service firm. We don’t just fill job briefs; we attract, retain and nurture exceptional talent into organisations that want to better reflect their customers and the communities they serve. With a genuine goal of breaking down barriers, we help you drive performance excellence by leveraging diversity as a catalyst for growth.

The diversity of our team means that our network naturally provides difference.

Our experience—both lived and career—has given us unrivalled access to a wider network of underrepresented candidates and deeper insight into how to attract diverse talent pools. We source for culture add, not solely culture fit. No excellent candidate is overlooked simply because they’re outside the box.

We’re proud to be a certified B corporation

Certified B Corporations are leaders in the global movement to redefine success in business. It’s the stamp of approval that says we, as a business, hold ourselves accountable to drive a more inclusive economy and workforce. We’re proud to be part of the movement.

We’re people-first. Always have been, always will be.

In an industry choked by targets and KPIs, it’s easy to forget what’s important. At Ruebik, we’re here for the people. We take time to understand your challenges and ambitions, and support you to deliver on both. Whether you’re hiring, pipelining, mentoring or transforming, we’re here for you.

To get great results, you need honest and candid advice.

Founded by the award-winning inclusion champion Christina Brooks, we have built a reputation for being an honest but unwavering partner. If you feel your status quo needs to change, we will drive a different way of thinking. We’re proud of our open, transparent and collaborative style.

Introducing

Christina Brooks

Founder & CEO

Christina Brooks

Christina has over 20 years industry experience and an exceptional track record of delivering diverse cross-functional talent in global FTSE, SME and start-up organisations. Christina imaginatively challenges and adds value to her clients through an award-winning ‘trusted advisor’ approach.

“What made Ruebik stand out was their ability to quickly understand my business and the vision, objectively challenge my working assumptions around the talent profile and manage my expectations throughout the process.”

Managing Director

Vixio
Client

“Ruebik offers a service that sets them apart from other firms within this space. We appreciate the ability to work with such a high-quality search partner who offer not just exceptional executive search and robust talent assessments, but critically, integrated onboarding solutions. They truly define the phrase ‘trusted advisor’.”

Head of Portfolio Talent

HG Capital
Client

“It’s been a really smooth process so far and they have felt like a true partner throughout. They have responded well to feedback and have also offered us some constructive challenge. For the exec search market, they are a breath of fresh air!”

Head of Resourcing & Talent

BBC Studios
Client

“The whole process with Ruebik from the start till the end was very professional but at the same time the attention that you get as a candidate is very personal. The team went above and beyond in terms of addressing questions regarding the role.”

Head of Customer Strategy

Candidate

“The role I am now working in has completely exceeded my expectations. Ruebik delivers excellence across the broader aspects of recruitment, right from the initial stages right through to starting my new role and checking in.”

HRBP

Candidate

“From the outset, it was evident that Ruebik had a different approach, distinct from the rest of the industry. Characterised by their authentic, friendly, professional and yet highly personal approach with a strong focus on continuous engagement and timely feedback throughout the whole process.”

Senior HR Executive

Candidate

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Ready to be supported on your DEI journey?

If you have any questions or would like to start an inclusive recruitment campaign, please get in touch.